More opportunity. Less risk.
In an acquisition or merger, every account is vulnerable. Customers who have been satisfied for years
suddenly consider leaving. Fast Forward^SM Conversion Services from Deluxe will help you get more of
them to stay, and start building loyalty right away.

Steps to a Successful Conversion

Step One: Plan Ahead.
Customers of an acquired branch or bank are three times as likely to leave, and attracting new
customers costs 5 to 10 times as much as keeping existing ones. You need a plan for maximizing
account retention.

Step Two: Set the Stage.
Deluxe has helped banks like yours with thousands of acquisitions. Strategic utilization of our products
and services have proven track records for account retention, and our expert systems help you manage
the logistics of an acquisition event.

Step Three: Make the Change.
Once the acquisition or merger is announced, you need to move quickly. Our focus on accuracy and
security minimizes errors and maximizes customer satisfaction when those things matter most.

Step Four: Follow Through.
Build stronger relationships with your new customers. Deluxe products and services engage customers,
helping establish loyalty while promoting increased account depth and additional orders.

Maximize the value of your conversion. Put it in Fast Forward. Contact your Deluxe account
manager or call us at 1-888-633-5893.