Privacy - Consumers
Deluxe Privacy Policy for Consumers
Last updated March 1, 2010
Protecting privacy is not new to Deluxe Financial Services ("Deluxe"). We have a long history of recognizing and protecting the privacy of consumers. Deluxe is committed to protecting your privacy and utilizing technology that gives you the safest and most powerful online experience available. The following information will help you understand how Deluxe collects, uses, and safeguards the information you provide through this Web site. Deluxe Financial Services wants to assure you that when it asks for customer information, its goal is to improve customer relationships.
Information Collection & Use
Deluxe uses the information collected about you to process your order and to provide a better shopping experience. We may request that you voluntarily supply personal information for purposes such as receiving correspondence, registering on a Web site, making purchases, participating in online surveys or market research. If you elect to participate, Deluxe may require personally identifiable information, including your name, mailing address, phone number, financial institution information, credit card information, or e-mail address. When you submit personal information to Deluxe, you understand and agree that we may access, store, and use your information.
Information you provide will be safeguarded according to strict standards of security and confidentiality. Deluxe recognizes and appreciates the importance of responsible use of the information you choose to provide. We take steps to require that its vendors, consultants, suppliers, and contractors observe our Privacy Policy with respect to security and the collection, use, and exchange of our customers' information. They are expected to abide by the Privacy Policy when conducting work for us and are prohibited from using your personally identifiable information for any other purpose.
Information Sharing and Your Choices
| Reasons we can share your information | Does Deluxe Financial Services Share? | Can you limit this sharing? |
|---|---|---|
For our every day business purposes - including billing, processing transactions, & fulfilling your requests for products or services; customer & marketing support services. Your information will not be shared for any other purpose. | Yes | No |
| For our marketing purposes - to offer products and services | No (marketing efforts are in cooperation with your financial institution) | N/A |
| For third parties to market to you | No | N/A |
Deluxe does not share, rent or sell your personal information with third parties for them to market their products and services directly to you. However, we may partner with your financial institution - with whom we have a check printing Agreement - for them to offer certain Deluxe products or services that may be of interest to you. Because of the limited manner in which we share consumer information as described above, you do not need to convey any opt-out preferences to Deluxe.
We reserve the right to disclose information about you as required by law and when we believe that disclosure is necessary to protect our rights and/or comply with a judicial proceeding, court order, or legal process served on our Web site.
Security
Deluxe is committed to protecting your personal information. Security measures are in place on this Web site to protect against the loss, misuse, and alteration of the information under our control. We offer industry-standard security measures available through your Web browser. When you are on this Web site, the sensitive information you provide such as credit card and financial information is encrypted with secure socket layer (SSL) technology and scrambled en route and decoded once it reaches us. Please remember that e-mail, which is different from the encrypted sessions above, is not secure. Therefore, we ask that you do not send sensitive information such as credit card or account numbers to us via an unsecured e-mail message.
Tracking Activity on our Web site
In order to make your visit to our Web site as productive as possible, we track activity on our website. However, we want you to know that the tracking technology we use does not identify any personal information about you. It cannot retrieve data from your hard drive, pass on computer viruses, or capture any personal information about you, such as your name, address, phone number, or email address. We only know who you are if you tell us.
As is true with most Web sites, we gather certain information automatically when individuals browse our site and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data. We use this non-personal information to analyze trends, to administer the site, to track users’ movements around the site, and to gather demographic information about our user base as a whole, in order to improve the functionality of the Web site. We use a third-party tracking service that uses technology to track this non-personally identifiable information about visitors to our site in the aggregate.
We use cookies to improve your shopping experience. Cookies are small pieces of information that are stored by your Web browser on your computer's hard drive. A cookie may contain information (such as a unique user session ID) that is used to track the pages of the Web sites you've visited. The information in cookies helps to serve you better by keeping track of your order when shopping on this site; it also helps us improve site design. We do not store sensitive information, other than your name, in your cookies. Most Web browsers automatically accept cookies, but you can set your browser to decline cookies. Even if your Web browser is set to decline cookies, you can use many of the features within this site. However, you will not be able to place an order or retrieve your order status.
Some of our business partners may use cookies on our site. We have no access to or control over these cookies. This privacy statement covers the use of cookies by Deluxe only and does not cover the use of cookies by any third parties.
Children Visiting our Web Sites
This Web site is directed at adults. We do not knowingly collect or use information from children. Should children access this Web site, we are confident that parents will not judge any of the information provided as objectionable for viewing. If you are under 18, you may use this Web site only with the involvement of a parent or guardian.
Other Web Sites Linked to Deluxe's Web Sites
Deluxe is not responsible for the content or information practices employed by other Web sites that are linked to or from this Web site. In most cases, links to non-Deluxe Web sites are provided solely as pointers to information on topics that may be useful to the users of this Web site.
Our Commitment to the Gramm-Leach-Bliley Act
Deluxe maintains policies and procedures to help ensure that consumer data is used appropriately and within the scope of applicable laws. Information is made available for fraud prevention and detection purposes and for authorized criminal or government investigations. This information is made available in order to protect consumers and financial services companies; these disclosures are permitted by law. Deluxe expresses our commitment to appropriate data use in our check-printing agreements with our financial institution customers.
Consent to Privacy Policy/Changes to Privacy Policy
By using this Web site, you consent to our posted Privacy Policy. If you do not agree with this Privacy Policy, please do not use this Web site. We reserve the right to modify this Privacy Policy at any time, so please review it frequently. Your continued use of this Web site following the posting of changes to these terms means that you accept these changes.
We may change our privacy policy at any time. Any changes to the privacy and security policy will be posted on this Web site so that you are aware of the information we collect, how we use it, as well as the latest updates on how we maintain the secure portions of our Web site. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.
Periodically, our operations and business practices are reviewed for compliance with corporate policies and procedures governing the confidentiality of information. These reviews are conducted by internal staff who report directly to the Deluxe Board of Directors, external auditing and accounting firms, and government regulators. Included in these self-assessments and examinations are reviews of the controls and safeguards related to consumer privacy described in our Privacy Policy.
Contacting Deluxe
Deluxe is committed to ensuring that the information we obtain and use is accurate. Please use the contact information below to ask questions or review, update or correct the personally identifiable information that was collected online from you. If you have questions regarding this Privacy Policy, the practices of this Web site or your dealings with this Web site, Deluxe provides the following convenient ways to contact us:
Deluxe Financial Services, Inc.
Attn: Privacy Program Office
3680 Victoria Street N.
Shoreview, MN 55126
If more information is needed, help is available through the Deluxe Privacy Program Office at privacyprogramoffice@deluxe.com.
TRUSTe Privacy Program

Deluxe Corporation is a licensee of the TRUSTe Privacy Program. TRUSTe is an independent organization whose mission is to build user’s trust and confidence in the Internet by promoting the use of fair information practices. This privacy statement covers the Deluxe Consumer Web sites. Because this Web site wants to demonstrate its commitment to your privacy, it has agreed to disclose its information practices and have its privacy practices reviewed for compliance by TRUSTe.
If you have questions or concerns regarding this statement, you should first contact the Deluxe Privacy Program Office at privacyprogramoffice@deluxe.com. If you do not receive acknowledgement of your inquiry or your inquiry has not been satisfactorily addressed, you should contact TRUSTe at https://watchdog.truste.com/pvr.php?page=complaint&url. TRUSTe will then serve as a liaison with us to resolve your concerns.
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