Target and Acquire

Deluxe has developed a turnkey, integrated marketing system to help financial institutions acquire new household relationships efficiently and effectively.

Performance modeling and data analytics are at the heart of our goal-driven acquisition strategy. Your client data drives initiative targeting, and comprehensive post-program reporting ensures that you have a quick and accurate accounting of program impact.

Anchor and Onboard

Ensure maximum return from your new-relationship acquisition strategy through the application of our turnkey, multi-channel, value oriented communication flow over the first 120-days of a customer's relationship.

• Anchor customers with our SwitchAgent™ service
• Encourage Customer Activation and Engagement

• Drive deeper relationship penetration
• Enhance profitability and lengthen tenure

Cultivate and Retain

Our customer acquisition and growth expertise includes:

• Customer Cultivation
• Indirect Lending Cross-sell
• Mortgage Acquisition
• Home Equity Acquisition

• Small Business Relationship Acquisition
• Bank Acquisition and Conversion Support
• HELOC and Credit Card Portfolio Utilization

By creating and executing a plan customized for your institution, we can help you increase account engagement, build more loyal relationships and earn higher revenues.

Why Deluxe?:

Deluxe has created an integrated marketing system to enhance your new account acquisition, growth and retention efforts.

We apply performance analytics for your intelligent targeting, and provide the information you need to manage you marketing programs.

Clients receive a dedicated account management team designed to function as an extension of the marketing department; we handle the heavy lifting.

Our experience can support your organization across many areas; call on Deluxe to develop winning solutions for your unique needs.