Strategic Partnerships

A strategic partnership with Deluxe is a “game changer”

We’re building our partner network for one reason – the future of your success.

OVERVIEW

Be a part of our network of success

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The engines of success can be complicated, and it takes effort to keep them constantly in motion. Growing revenue, building trust and maintaining solid customer relationships takes time and effort. That’s why we’ve worked so hard building the new Deluxe Partner Network. Soon, we’ll be bringing together the best in professional guidance and interactive support for our business partners like you to help them serve their customer’s needs today, tomorrow and far into the future.

FEATURES & BENEFITS

The benefits of our trusted partner network

We work tirelessly to help our partners find the best tools needed to leverage our deep investments across all sales environments to achieve their goals today, tomorrow and beyond.

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Onboarding

Day one use of our digital platform to enable you to sell faster and easier to your customers.

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Marketing

Immediate access to Deluxe marketing campaign templates - available for each product to reach the right prospective customers at the right time.

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Educate and collaborate

On-demand resources, including webinars, training and reviews to give your team the tools to win new business.

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Sell and grow

Real-time dashboards and reporting to help accelerate lead, journey and engagement that promotes powerful sales growth.

PARTNERSHIP DETAILS

Selecting the model that fits you best

three strategie partnership categories

Benefits of strategic partnerships

We take a holistic, 360-degree approach to the Deluxe Partner Network - Sales, Innovation, Operations and Market awareness are all key components to a healthy partnership. The deeper the partnership develops, the more successful the integration across external and internal solutions, helping everyone thrive.

We have three partnership categories to fit your level of readiness. These include:

Channel – A highly-focused partnership designed to build our relationship to include marketing and/or reselling services and other offerings through Deluxe or Partner respective channels and sales forces.

Our channel partners are aligned to three standard sales motions:

  • Referral - Partner refers prospects to Deluxe and Deluxe Sales team handles all aspects of the client relationship
  • Resale - Partner sells Deluxe product(s), service(s) stand alone to their client base
  • Sell-Through - White label model where Partner packages solution and integrates it into their platform

Portfolio – A deeper relationship with a technical focus, where we share everything from white label sales solutions, allow access to public information: Integrator Partnership­–OEM technical information and more.

Strategic – An invitation-only partnership, building on joint commitments to driving significant growth in revenue and client base, building on strategic branding and planning. Working with joint executive sponsorship and marketing delivery.

The goals of every partnership:

  • Adding more value to your end customers
  • Building up your brand equity
  • Market share growth
  • Operational efficiencies
  • Revenue growth

HOW IT WORKS

How to become a Deluxe business partner

1

Partnership assessment

  • Do we align on core principles?
  • Do we have executive sponsorship?
  • How can we determine the level of commitment and measurable joint benefits?
2

Establish plan

  • Rules of engagement/coverage in partner agreements to deliver
  • Agreed upon joint investments
  • Identify target pipeline/top accounts
3

Collaboration

  • Sales and marketing campaigns
  • Education and certifications
  • Delivery support
4

Grow partner network

  • Balanced 360 scorecard
  • Insight-driven growth to drive adoption and increased revenue
  • Joint market awareness on key wins and innovation

 

 

STRATEGIC PARTNERSHIPS

Change the game by joining our partner network

Learn more about becoming a partner with us.

 

Partner network frequently asked questions

What is a strategic partnership?

When two or more businesses enter into an agreement to work together toward a common goal. This type of partnership enables you to access additional resources, capabilities and technologies for a combined solution, value proposition and expertise. Benefits are increased sales/revenue, innovation, cost efficiencies and stronger market awareness.

What is a partnership network?

An ecosystem of partnerships from companies that bring unique technologies, capabilities and market segmentation to drive innovative solutions to business problems, with each participant providing a unique part of the total solution. 

Why is partnership important?

A partnership allows different corporate entities to jointly work on solving business problems that cross their corporate identity. Capitalizing on joint investments – resources, funding, personnel, etc., - allowing the greater outcome from unified effort across a business problem through shared risks and rewards. Partnerships can improve competitive position, gain access to new markets, drive cost efficiencies and reduce development risks, fill gaps in both technology and skill sets.