BRAND MARKETING

Retail Brand Marketing

While you deliver a superior customer experience, let us help you find innovative ways to optimize marketing.

OVERVIEW

Helping you mind the store with retail branding solutions

A female shop owner handing a female customer a bag with product she bought.

In the competitive retail environment, you can’t just rely on a compelling product and value proposition to get people through the doors or to your site. It’s a show, don’t tell world. We can help you find ways to target new customers, retain the ones you already have and grow the profits all at the same time.

We offer a suite of branded marketing solutions tailored to retailers, and can offer even more options that are suited to your type of retail business.

 

FEATURES & BENEFITS

Create a retail experience that opens even more doors with retail branding services

Whether you’re looking to scale up, or you want to knock down outside challenges to your business, it starts with a customer-centric approach.
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Boost foot traffic

Get more customers in the door, or to your online store, with targeted marketing solutions.

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Maximize your marketing spend

Grow your audience with social media and search engine optimization strategies.

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Elevate the customer experience

Create happy shoppers by streamlining online orders and improving the in-store experience.

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Be memorable

Stay ahead of your competition by helping people remember your business.

FACTS

Consistent presentation of a brand increases revenue by 33%*

*Lucid Press

85% of promo product recipients remember the advertiser*

*ASI Global Ads Impression Study

KEY BENEFITS

Franchise brand management building blocks

A male retail shop owner standing at his shop's front door while smiling.

Branded promo items

These are the things that help make your brand tangible. Whether it’s a wearable clothing item, a coffee mug, pen, or postcard, it literally places your logo, name and business in people’s collective hands. And when people use your branded product, it serves as a tacit endorsement of your retail business. That’s why promotional products are a multibillion-dollar industry, and it’s growing fast. Don’t get left behind. Get noticed instead.

Print & digital marketing

Even in the era of email, text and targeted digital marketing, direct mail is still king in the marketing and marketing collateral space. Direct mail outperforms online display with a median ROI of 41%*. We can help you create a multi-channel campaign that includes touchpoints across the spectrum of your prospective customers and targets the people you want to reach.

*Source: Infogroup

Online store

Whether you need to consolidate your multi-channel plan, configure for UX or optimize for mobile, Deluxe offers trusted business technology to deliver it all and more. Whether you need to manage brand assets, streamline operations, or accelerate growth, Deluxe has you covered with our highly configurable, proprietary technology solution – the Deluxe Brand Center.

Brand management

More than what the customer sees, brand management can help you maintain consistency and compliance, manage spending and help with marketing and promotion. Deluxe is an extension of your marketing team, offering innovative ideas and expertise to help you manage and grow your brand. Whether it’s marketing strategy, creative development, print campaigns, product procurement, warehousing and fulfillment we’ll find the right solution for you.

OPPORTUNITIES

More Branded Marketing for more types of businesses

  1. A woman smiling while talking to the male concierge at a hotel.

    Hospitality Brand Management

    In hospitality, you’re selling an experience. Your customers are investing in memories. We’ll help give you the tools to achieve success with your guests.
    SEE HOW IT WORKS
  2. A female doctor talking to a female patient in an examination room.

    Healthcare Brand Management

    Build trust in your company with trusted marketing solutions that help you do more.
    SEE HOW IT WORKS
  3. A female real estate agent showing a couple a home.

    Real Estate Branding Services

    Distribute the right message to the right audience, through the right media, and at the right time to get leads, close listings, and keep clients.
    SEE HOW IT WORKS
  4. A woman sitting at her computer talking to another woman.

    Financial Services Marketing

    The right branding helps you keep and grow assets under management while you attract, develop and retain the best financial advisors.
    SEE HOW IT WORKS

Market Specialties

Ready to level up your marketing?

We’re here and excited to help.

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