Marielle Sauvigne brings over eight years of experience at FMCG Direct, where she is now director and leads our Audience Design team. With a strong background in business analytics, she leverages her expertise to drive data-informed decisions and strategies. Her expertise includes strategic campaign design, data integration and knowledge of Deluxe’s “massively multi-sourced” business and consumer data lakes, audience targeting, sophisticated model development, and campaign optimization. Marielle holds a Bachelor of Science degree in Mathematics and Economics from Villanova University. Originally from New York, she combines her analytical skills with a deep understanding of market dynamics to deliver exceptional results.
Karmen Conrad, Dana Davis, Emily Hertel, Zach Ratcheson, Marielle Sauvigne