Rob Kennedy is Vice President of Sales for ISV and ISO partnerships, with more than 15 years of experience in payments, fintech, and embedded finance. He is a proven sales leader known for building and scaling high performing teams, driving sustainable revenue growth, and executing disciplined go to market strategies across complex partner ecosystems.
Rob has led sales organizations across software, payments, and embedded finance, working closely with ISVs, ISOs, and strategic partners to design scalable distribution models and accelerate market adoption. Earlier in his career, he founded and scaled a fintech startup he successfully exited, where he pioneered a fee model now widely used in regulated industries.
Rob holds a bachelor’s degree in accounting and completed the CRO Executive Education program at the University of Chicago Booth School of Business. He is based in Dallas, Texas, and enjoys spending time with his wife and two daughters, and golf.