Credit Card Data-Driven Marketing

FEATURES & BENEFITS

Make yours the card they’ll want, they’ll use and they’ll keep.

Reach Them at The Right Time

Give your current customers another reason to stay with you. We’ll help you target those in the market for a credit card so you can reach them before the competition does.

Retain Them Before They Go Elsewhere

Don’t let them get tempted by a lower rate. We can help you segment and target customers with retention offers that will keep your card in their wallet.

Get Their Attention

With so many credit card offers out there, yours needs to stand out from the crowd. Our models help you do just that.

PRODUCT DETAILS

See the Deluxe difference

One-fifth of all credit card applications originate from a direct mail offer.

We’ll help you reach your best prospects with a targeted direct mail campaign along with email and digital marketing solutions by utilizing:

The Right Data

We work with the top data providers – including all three major credit bureaus – to provide the right data while targeting only qualified consumers with a premium, end-to-end marketing solution.

Hundreds of Targeting Attributes

Refine your search results from over 210 million records by using specific attributes including geography, demographics, credit and behavior to find the best prospects.

Industry-Leading Analytics

Our team of data scientists can segment your portfolio, analyze your current campaigns, build customized ranking algorithms and run custom analytics to find your best marketing approach.

Unmatched Experience in Data

Data management, modeling, fulfillment and back-end analytics are just a few of the tools we use when working with 180 of the top 200 banks and over 4 million small business customers.

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