How to Create A Professional Logo Design For Business Consultants

Create a logo that speaks to your expertise

You take your business seriously, and want others to as well. The best way to start making this vision a reality is to have a strong logo. A well-designed logo leaves a professional impression on prospective and current clients in fewer than five seconds — before face-to-face communication even starts.

Getting the perfect logo for your business isn’t difficult. Follow these simple steps to create your own logo:

1. Assess yourself — and your competitors.We’ll get into common styles below, but first take a look at competitors’ logos. Look for what works well and things you want to avoid.

2. Then start browsing logo templates. The template you pick should tell the story of who you are and what you do, and it invites the viewer to make contact. Look for simple designs and subtle colors to show your serious side. This isn’t the time for flowery, full-color designs. Consider templates that put a relevant graphic next to your text or behind your company name.

3. Next, consider fonts. Don’t undercut your professionalism with playful or lackadaisical typefaces like Addled or Bubblegum Sans. Rather, complement your design with a font that tells people to trust and take you seriously. Fonts appropriate for the business and consulting industry include Helvetica, Sensation Light and Special Elite. These indicate stability, reliability and respectability — excellent choices for many consulting businesses. Be cautious if using scripted fonts; if too frilly, they can miss the mark on elegance and end up seeming whimsical or unfocused.

4. The last item of business: color. The colors you choose affect how people perceive your brand. Blue is very common in business logos (think HP, Visa, GE and IBM) because it conveys Intelligence and efficiency. Black says sophistication and security, while red adds strength and warmth. Other colors may be appropriate as well, but understand the feeling you want people to take away when they see your logo.

Making your own logo is a small time investment that pays dividends. Once you’ve got the elements of your logo just the way you want, you’ll be amazed by its professional reach. Let your logo communicate with clients so that when you meet, you can get straight to work.

Deluxe Logo Design
Rating:
5
out of 5

Excellent quality of product

Deluxe took my vision of what I wanted in a lgog and website for my copany and delivered a much more enhanced version. They were responsive to my input and communicated with me throughout the process as to what to expect. All of my questions were answered fully and promptly. I want to thank everyone for their professionalism, courtesy, responsiveness, and the quality of the product.
Deluxe Logo Design
Rating:
5
out of 5

Team was extremely responsive and dreamlike

Your team was extremely responsive and dreamlike. They made great designs, took my feedback and made the changes exactly how I wanted them. I was skeptical at first but am now a believer and will inquire about other services and products.
Deluxe Logo Design
Rating:
5
out of 5

Deluxe is there at every step to ensure your satisfaction and approval

The project managers and designers at Deluxe have been very attentive to my needs as a small business owner and have worked very hard to produce the logo that fits my company brand. They are there at every step to ensure your satisfaction and approval. The options they provide are top-notch from the beginning to the end. The design service was very interested in my business and to the exact look and feel I was envisioning for a logo for my new start up business. For the value, Deluxe pricing cannot be beat. The service and the end product is well worth the money spent.
Deluxe Logo Design
Rating:
5
out of 5

The service you provided us was unbelievable. It’s nice to know that there are still companies out there that still put customers first. You guys were always ready to help every time I called in. Thanks again, and keep up the great work.

Get a unique logo design that’s perfect for your business, guaranteed.

Our experienced in-house designers take the time to understand your business. They’ll craft an original logo that best represents your company on all channels — your website, business cards, letterhead, storefront and company vehicles, to name only a few. Each package includes multiple revisions so the final design is 100% perfect. 100% guaranteed.

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