Behind every great campaign is a strong data foundation. Our Data-Driven Marketing Resource Center is here to help you find relevant blogs, articles, webinars, white papers, eBooks and other resources so you have the tactics, strategies and best practices you need to get the most from your upcoming campaigns.
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Accounts receivable sits at the heart of every business’s cash flow. Learn how Deluxe views AR innovation and the importance of data integrity within receivables management.
In this episode, CMO of Broadridge Dipti Kachru shares how data, context and precision targeting help to power high-consideration B2B marketing and complex buying journeys.
Discover what happens when brands truly study their audience. VP of Marketing at Tonal reveals how real‑time signals, community insights and creative experimentation fuel deeper engagement and breakthrough brand momentum.
Greg Licciardi of the Association of National Advertisers shares how data, AI and context help marketers reach the right audience at the right moment, without losing authenticity.
This episode, our host digs into the art and science of customer experience with Bennett Fox-Glassman, SVP of Customer Journey at Macy’s. Together, they explore how listening, context, and authenticity shape memorable interactions in modern retail.
TowneBank needed a capable partner could help strengthen support, improve retention and provide tools to drive sustainable program growth. That’s where Deluxe comes in.
Consumers and businesses that are in a state of transition are much more likely to seek an opportunity to change providers or buy new products. Learn how lifecycle triggers can target these customers.
Trigger marketing can seem complicated sometimes — but it doesn’t need to be. That’s why we’re sharing straightforward answers to your most-asked questions.
In this episode of the podcast, our host chats with Connor Swegle, CMO and co-founder of Priority Bicycles, a company born from an idea and a fund-raising campaign, now home to 30 product models used worldwide.
Deluxe's Steve Gaida and Layne Kight partner with FEI to share practical strategies for true AP and AR transformation and the benefits of automation in this webinar replay.
Learn how Deluxe helped a SaaS company see a dramatic improvement with merchant retention by partnering with Deluxe on an integrated payments solution.
Storytelling is an effective way for nonprofits to communicate their mission, engage supporters and inspire action. This guide outlines steps to tailor messages to different audiences, craft compelling narratives and choose appropriate formats for sharing stories.