Jackets Buying Guide
Contents
Why Buy Promotional Jackets?
Promotional apparel is one of the most effective tools for marketing a brand, company, or organization, or for outfitting your employees or volunteers in a unified fashion. While we traditionally think of T-shirts or polo shirts as a promotional go-to, an equally powerful apparel option is promotional jackets. If your employees or customers experience exposure to cold storage — delivery drivers, grocers, restaurant workers, refrigeration installation and repair — the jacket stays close to hand all year round.
Another advantage to promotional jackets their constant use in the cool- and cold-weather months. This means that your brand will get impressions every time your customers or employees leave the house or office, wherever they go.
This guide to promotional jackets will help you navigate the many options available, with some tips for selecting the right jacket for your promotional or uniform needs.
Types of Promotional Jackets
Windbreakers
During cool-but-not-cold weather and damp-but-not-wet days, the windbreaker is a favorite thanks to its lightweight construction that makes it uncumbersome to wear and easy to carry and store. Usually made of nylon, windbreakers come in a wide variety of colors, making it easy to match with the rest of a uniform or for use as high-visibility outerwear in dark or inclement conditions (a brightly colored windbreaker is standard equipment for emergency workers and safety technicians). Finally, windbreakers are relatively inexpensive, making them ideal for school athletic teams and staff and employees in the public sector.
Three-Season Jackets
These jackets are designed for colder weather and integrate the protection of a cool-weather jacket with the insulating properties of a fleece. A water-resistant nylon or PVC shell keeps damp weather out while a microfleece lining and/or sandwiched micro-fill insulation keeps body heat in, all without excessive weight or bulk. When worn over layers, these jackets will be ample protection against even harsh winter weather. Best of all, most of these jackets are suitable to wear with business attire as a stylish alternative to a sport coat when work takes your employees outdoors.
Microfleece
The popularity of the fleece jacket has grown exponentially in the last few years, and it’s little wonder. Microfleece is incredibly warm and soft, making it the material of choice for hikers. It’s ubiquitous on high-school and college campuses, making it an ideal jacket for student athletics and clubs or for use as official outerwear for school uniforms. Microfleece jackets come in all colors, with brighter colors that stand out dramatically. Microfleece jackets are not recommended for wet weather, although with a windbreaker pulled over it, the results can be quite comfortable.
How to Buy Promotional Jackets
As with all promotional apparel, it’s important to look for a good balance between form and function. You want customized jackets to be worn as often as possible. A lighter jacket will have more longevity in the South and West, while the three-season and fleece varieties will be used more often in the North.
If your jacket is part of a uniform, your employees will want them to be stylish. Include your employees in the selection process to ensure the jackets fit their work needs as well as style and make their jackets something they will be enthusiastic about wearing. It makes a huge difference in morale and the effectiveness of the jacket in promoting your business. Jackets can also be personalized with employees’ or team members’ names.
Finally, all jackets take embroidery as the imprint method. Our prices on the site include the first 8000 stitches, with a reasonable rate on additional embroidery. Be aware, however, that multiple colors and intricate graphics add to the stitch count.
Ready to order promotional jackets? Have a question about this product? Please contact us here or call 855-833-5893 between 9AM and 6PM EST on Monday through Friday. We can take your order over the phone or answer any questions you may have.