Greg Licciardi of the Association of National Advertisers shares how data, AI and context help marketers reach the right audience at the right moment, without losing authenticity.
This episode, our host digs into the art and science of customer experience with Bennett Fox-Glassman, SVP of Customer Journey at Macy’s. Together, they explore how listening, context, and authenticity shape memorable interactions in modern retail.
TowneBank needed a capable partner could help strengthen support, improve retention and provide tools to drive sustainable program growth. That’s where Deluxe comes in.
Consumers and businesses that are in a state of transition are much more likely to seek an opportunity to change providers or buy new products. Learn how lifecycle triggers can target these customers.
Trigger marketing can seem complicated sometimes — but it doesn’t need to be. That’s why we’re sharing straightforward answers to your most-asked questions.
In this episode of the podcast, our host chats with Connor Swegle, CMO and co-founder of Priority Bicycles, a company born from an idea and a fund-raising campaign, now home to 30 product models used worldwide.
Deluxe's Steve Gaida and Layne Kight partner with FEI to share practical strategies for true AP and AR transformation and the benefits of automation in this webinar replay.
Learn how Deluxe helped a SaaS company see a dramatic improvement with merchant retention by partnering with Deluxe on an integrated payments solution.
Storytelling is an effective way for nonprofits to communicate their mission, engage supporters and inspire action. This guide outlines steps to tailor messages to different audiences, craft compelling narratives and choose appropriate formats for sharing stories.
Small, thoughtful tokens of gratitude can effectively convey thanks and nurture ongoing customer support without requiring extravagant efforts. Here are a few ways your business can show appreciation for your customers any time of the year.
In a recent podcast series on modern finance with Leaders in Payments, Deluxe B2B payments president John Rubinetti outlines three factors businesses need for successful payments modernization.
Your nonprofit's online presence hinges on strategic use of its website and platforms like email. Discover how to make your organization stand out online.