HOW IT WORKS

The Deluxe difference

1

Strategic campaign design

Before any marketing begins our team will partner to develop a customized strategy built to deliver your goals and objectives. The plan will include performance forecasting, considerations for promotions and offers and cross-channel activation.

2

Data integration and audience selection

Deluxe's data science and audience design teams use our unique multi-sourced data lakes and proprietary audience decision engines to select the right audiences for the right products.

3

Creative strategy and development

To help your message stand out, Deluxe designs relevant, personalized and differentiated marketing experiences tailored around the distinctive elements of your brand and value proposition.

4

Campaign production and deployment

Deluxe then deploys your program across direct response marketing channels, sequencing and optimizing channel activations for maximum impact.

5

Tracking, measurement and optimization

We offer comprehensive attribution services powered by advanced, channel-specific attribution algorithms. Results are delivered in customized data visualization dashboards, so you’ll always know what your marketing delivered.

HOW IT WORKS

The Deluxe difference

1

Strategic campaign design

Before any marketing begins our team will partner to develop a customized strategy built to deliver your goals and objectives. The plan will include performance forecasting, considerations for promotions and offers and cross-channel activation.

2

Data integration and audience selection

Deluxe's data science and audience design teams use our unique multi-sourced data lakes and proprietary audience decision engines to select the right audiences for the right products.

3

Creative strategy and development

To help your message stand out, Deluxe designs relevant, personalized and differentiated marketing experiences tailored around the distinctive elements of your brand and value proposition.

4

Campaign production and deployment

Deluxe then deploys your program across direct response marketing channels, sequencing and optimizing channel activations for maximum impact.

5

Tracking, measurement and optimization

We offer comprehensive attribution services powered by advanced, channel-specific attribution algorithms. Results are delivered in customized data visualization dashboards, so you’ll always know what your marketing delivered.

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Tracking, Measurement & Optimization

We offer comprehensive attribution services powered by advanced, channel-specific attribution algorithms. Results are delivered in customized data visualization dashboards, so you’ll always know what your marketing delivered.